Prime Theory of Motivation - Motivation Theory - Impulses and Inhibitions - Slides and Resources - Beliefs, Intentions, Self Control, Decisions, Wants, Needs
 
‘At each moment in our lives we usually act in pursuit of what we most want or need at that particular moment. Beliefs and plans can only influence behaviour by generating momentary wants and needs. Wants and needs influence behaviour by generating momentary impulses and inhibitions.’
 

Slides and Resources
Date Title Document Type
April '09Putting momenary wants and needs at the heart of understanding behaviourPowerpoint
March '09PRIME Theory to understand cigarette addictionMS Word
February '09PRIME Theory and behaviour changePowerpoint
February '09PRIME Theory to understand cigarette addictionPowerpoint
January '09Human motivation: a PRIMErMS Word
January '09Understanding addiction through the lens of PRIME TheoryPowerpoint
December '08Critique of Transtheoretical ModelPowerpoint
January '08PRIME Theory and addiction article in FrenchAdobe PDF
January '08PRIM Theory and Addiction (Book chapter)MS Word
April '06Theory of Addiction (first part)Adobe PDF
April '06Theory of Addiction (second part)Adobe PDF
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